How to use social networks to find clients and sell services?

09.01.202221.04.2022 Sam

Social networks have long been an integral part of our lives. Almost every Internet user has one or more profiles and actively uses them. Many well-known companies use social networks to find new customers, and quite successfully. So why shouldn’t freelancers pay attention to such a useful tool?

Specifics of working with social networks

First of all, do not forget that social networks are used by most people for communication. Therefore, such sites are needed, first of all, to establish useful connections – they can bring you many orders in the future. Try to increase the number of contacts with specialists involved in your type of activity, as well as related ones. They will be able to advise you to the customer. After all, usually, if a good specialist is required, the search begins among friends and acquaintances, that is, in social networks. Do not think that contacts with colleagues are superfluous, because they themselves will take the proposed order – a person may be busy with other projects, and in this case he will definitely advise a good specialist instead of himself.

As for related specialties, those who, for example, are engaged in advertising should try to establish contact with marketers and specialists from advertising departments, because they usually choose the performer when they need to order advertising. Similarly, with other professions.

It is important to note that promotion in social networks should immediately be considered as “work for the future.” You do not need to send messages to everyone in a row offering your services – such actions annoy people and worsen your reputation. If you urgently need an order, use freelance exchanges (for example, Author24) and similar services.

So what should social media promotion include:

Make as many useful contacts as possible.
Attracting attention (but without radical methods).
Earn reputation as a reliable performer.

Features of promotion on Facebook and Vkontakte

The most popular sites in our country are Vkontakte and Facebook. Of course, the first step is to create a page in these social networks. Next, try to provide as much information about yourself as possible. In addition to posting information about your activities, it is sometimes worth uploading photos, writing something about your hobbies, and so on. Do not think that this does not make sense, since a potential customer should only be interested in your professional qualities. One of the biggest problems with remote work is the lack of trust. Most clients, when they see an almost empty profile, in which only the occupation is indicated, will refuse to cooperate with this person. And vice versa, the presence of your own photos and posts on topics not related to work is inviting, shows that you are open and sociable, and this is a big plus. Try to keep in mind that many customers want to get to know a potential contractor better before starting to work with him.

In addition to posting information about your activities (then clients will be able to find you through a search), you should think about running a group on the topic of work. By regularly developing it, writing interesting posts, and so on, you will undoubtedly attract attention to yourself, and potential customers will find you themselves. In some areas of activity, this can be very helpful.

A great way to attract customers is advertising. Here it is worthwhile to competently approach the selection of groups for its placement: it is best if these are thematic communities that your potential customers are members of. And, of course, ads published in groups with a large audience and high attendance (and this is not always the same thing) give a good return. To get started, it’s worth trying to write to the administrators of small groups with a request to send prices for ads and community statistics. If the cost suits you, and the attendance of the group is acceptable, try placing your advertising post. If you notice a good return, you can contact larger communities. Then the money for advertising will fully pay off.

Do not forget about targeted advertising, which is the most effective due to the fact that it is shown only to the target audience. With its help, you can significantly increase the number of subscribers to your group and find new customers.

Google+ and My Circle

These social networks are much less popular than those listed above, but they are most often used as professional ones. Here, colleagues and business partners are usually added as friends. Having accounts in these networks will help you get connections in the professional field.

How to communicate with clients?

Communicating with clients on social networks is not too different from that on freelance exchanges or anywhere else, but we still list the basic principles:

Literacy. This is one of the most important criteria by which the client evaluates you. Always check texts for errors before submitting or publishing.
Response speed. Try to respond to customers as quickly as possible.
Smilies. They must be used correctly. Sometimes emoticons are necessary, but you shouldn’t overuse them.

Conclusions

Social networks are a great tool for finding new clients and making useful connections. Be sure to use them, and your efforts will certainly pay off!

When, after many sleepless nights, the diploma is finally ready, I want to pass it and forget it. But the university will not lag behind the student so easily. After all, the full text of the diploma was read only by the supervisor, and a whole commission will gather to evaluate it. Therefore, in many respects, his assessment depends on how a student defends a diploma.

So what is a successful defense?

Competent protection text
positive diploma review
confident answers to commission questions

In the introduction to the course it is necessary to indicate many important points. One of them is methodology. The student is required to indicate what methods he will use in the study of the topic. This is not the easiest task, and often students cannot cope with this task themselves. In this case, you can contact us. Our experts will write you a paper of any complexity, and you can discuss the price with them personally.

Speech structure

Of course, what exactly to say in the defense depends mainly on the topic of the thesis and on what exactly is written in it, but there are general recommendations that are suitable for everyone.

First of all, we need to greet the members of the evaluation committee. (“Dear members of the attestation commission! Your attention is presented to the final qualifying work on the topic …”)
Introductory part. Here you need to reveal the topic and identify the issues that are raised in the work.
Relevance of the topic. At this stage, it is important to prove the relevance of the chosen topic and the degree of its development in other people’s works. Indicate the subject, object, objectives and purpose of the study.
Theme disclosure structure. Here you just need to list the paragraphs that are in the work and briefly describe them.
Problem statement. To confirm the relevance of the topic, it is necessary to state the problem and indicate the debatable opinions on this matter.
Conclusions. At the end of the speech, the commission should hear the conclusions that the student came to in the course of writing the diploma, in which there are ways and methods for solving the stated problems.

On the one hand, it seems that it is much easier to write a graduation speech than the diploma itself. However, high-quality speech is a skillful squeeze out of the work, as well as its competent presentation. And it often happens that a diploma is written with the highest score, and a student gets a worse grade. Therefore, if there is a lack of self-confidence, you can order a speech on our website. And then the probability of failure due to bad speech will disappear. After all, we give a twenty-day guarantee for the work, and if something does not suit you, you can demand that the author finalize the order for free. We make sure that students are satisfied, so if the final version of the work does not meet the stated requirements, you will get your money back.

Formal requirements

When writing a speech for a thesis, you must also take into account that there are purely formal requirements.

Time. Do not forget that there are many students, but the commission is one. Therefore, the time for a defensive speech is regulated and ranges from 5 to 7 minutes. At the same time, you should remember about the time that will be spent on commission questions.
Intonation. Where, no matter how on the defense of a diploma, is it important to win over listeners? Therefore, it is better not to read the speech monotonously, making accents with intonation.
Style. When presenting a speech, it should be remembered that the main goal is understanding on the part of the commission. Therefore, you should not be too smart, but you can’t switch to colloquial speech either. In this matter, you need to observe the golden mean.
Pronouns. As in the diploma itself, it is important to remember during the defense that although the author of the diploma is clearly spelled out, there are a lot of true owners of knowledge reflected in the work (the authors of all the sources the student relied on plus the supervisor), so first-person pronouns are not appropriate here.
Questions. After the end of the speech, questions from the commission will inevitably follow, and you need to be ready for them. Suggested questions should be written down in the course of writing the thesis, work through all the questions that arose during the pre-defense, and you can also look at the questions at the end of chapters from textbooks on this topic.
Pre-protection. In such a matter as defending a diploma, it is better not to be presumptuous and neglect pre-defense. On it, you can practice giving a speech and write down possible questions from the audience. This will allow you to feel more confident in the official defense.

Of course, these are only recommendations, and no one forces you to strictly follow them. However, the rejection of some positions during the defense will create additional questions from the certification committee, which is not always loyal. Therefore, it is best to think through all possible questions and answer them in advance in a defensive speech. Then the teachers will have a minimum of questions, and they will be grateful for the saved time.