According to the mobile operator Beeline, in Russia over the past year, traffic on online games has grown significantly. Such dynamics can be explained by the growth of the popularity of video games among residents, as well as a significant improvement in the quality of the network in the country.

Beeline. Analytics: Russians began to play mobile games a third more

According to the mobile operator Beeline, in Russia over the past year, traffic on online games has grown significantly. Such dynamics can be explained by the growth of the popularity of video games among residents, as well as a significant improvement in the quality of the network in the country.

The Beeline. Analytics research service and the Beeline operator business analyzed traffic on online games from leading publishers. The results show that the total traffic on computer and console games over 2021 increased by an average of 30–35%. At the same time, traffic has doubled for some top games.

If we talk about mobile games, then traffic increased by an average of 35–40%. In December, a decrease in game activity was traditionally observed, especially at the end of the month. Also, a decrease took place in the last weeks of August last year. The increase in the popularity of mobile games is facilitated by the relatively low price of devices and the development of the quality of mobile Internet.

Today, Beeline is actively building and modernizing infrastructure throughout the central region*. So, only over the past 4 years, the 4G network has grown more than 3 times here. Such an expansion of the network coverage allows customers not only “surf” on the Internet at high speeds, but also play online games from a smartphone.

“An important part of Beeline’s work in the central region, as before, is an improvement in the quality and speed of mobile Internet for the convenience of subscribers. Every month, our customers spend hundreds of gigabytes of Internet traffic, including on video games, which today gain more and more popularity among the population. We, as an operator, understand that such an increasing burden on the network requires strengthening our resources, and therefore we are constantly upgrading our infrastructure in the region so that each of our subscribers can freely enter the network even during peak hours, ”comments Nile Galeev, technical director Central region Beeline.

The company adds that the total growth of gaming traffic, in addition to increasing the number of gamers, is facilitated by improving access quality. So, Beeline, to improve international access, organized in 2021 direct network interaction at communications in Europe and the USA, as well as in Asia – in Tokyo and Hong Kong.

* The central region of the company includes: the Republic of Tatarstan, the Republic of Bashkortostan, the Chuvash Republic, the Udmurt Republic, the Republic of Mordovia, the Republic of Mari El, the Komi Republic, the Nizhny Novgorod, Saratov, Samara, Ulyanovsk, Kirovskaya, Orenburg, Penza, Sverdlovsk, Chelyabinsk, Kurgan, Kurgan. Tyumen regions, Perm Territory, Yamalo-Nenets and Khanty-Mansi Autonomous Okrugs.