Word of mouth in the work of a freelancer

09.08.202121.04.2022 Sam

Many are concerned about the question: “How to increase the flow of customers and sales?”. In this case, it would be wise to use the services of the so-called word of mouth. This method of promotion is very popular and it is quite justified, because it effectively solves the problem of finding a job at minimal cost.

Applying word of mouth

There are 2 methods of promotion that use oral recommendations:

When you get people talking about you.
When talking about yourself.

Word of mouth is one of the most popular forms of marketing where you advertise yourself without spending a lot of money without putting in much effort.

Despite the apparent advantages, it also has a rather serious drawback, which lies in the impossibility of controlling the dissemination of information. Everyone knows that you can not meet the needs and please every client, so reviews about you can be both good and bad. Such an advertising campaign spreads at lightning speed and may not always have a positive effect on your image.

For you to benefit from word of mouth, you need to pay close attention to your clientele’s impression of your work. It is necessary to systematically make every effort to ensure that they leave exclusively positive reviews about you. An important aspect is that each of your work must be distinguished by a high level of professionalism. It is worth making a mistake once and all those positive reviews will be diluted with a negative review about the order you have completed, which will definitely not play in your favor. With the proper level of service, even the most successful projects, such as the Avtor24 exchange, work on recommendations allows you to achieve even better results.

How to start the word of mouth process

Before applying this method of promotion, you should determine your goals. It is important to choose the right people who will be able to inform others about your benefits in an accessible way, get them interested in current promotions, bonuses or the delivery of items with advertising company logos.

The way information is presented is also of great importance. It should be easy to perceive and be really interesting so that the information can be stored in memory for a long period of time. You should show interest in the problems of the client, because a satisfied client is the key to success and creating a favorable image.

It is also necessary to periodically monitor feedback on your activities in order to correct shortcomings in the work and in the future to avoid similar claims that tarnish your reputation.

So, what do you need to do to provoke people to talk about you?

Surprise your customers, exceed their expectations. Small promotions or bonuses for large orders will help you with this.
It is recommended to actively communicate with people, show interest in their problems and thoughts, impress them with emotional, vivid and exciting stories. It will not take much time, but visitors will have a pleasant memory in their memory. The main condition is that your communication should be extremely positive, because in the future it will evoke appropriate associations about your activities.
The issuance of business cards will also have a positive effect on your future work.

Recommendations are a mechanism that begins to bear fruit only after you have reached a certain level of skill. No one will advertise you just like that, unless, of course, you ask for it. You should put all your efforts into ensuring that the client remains satisfied and advises you to his friends.

Who cares most about word of mouth

Many representatives of such professions as a lawyer, accountant, copywriter are sure that word of mouth is the most effective marketing method. And this is not surprising, because in their work it plays a really great role.

The essence of the work of recommendations is as follows: you have provided a quality service to the customer, therefore, you have left a positive mark in his memory. Time passes, and this person or company recommends you as a wonderful specialist to people who are interested in performing this kind of service.

Word of mouth for these specialties has a number of advantages:

You won’t have to spend time and effort looking for new customers – they will find you.
There is no need to try to please the client in order to gain trust, because you have already been shown in a good light. People trust their environment, so if he has a choice between several performers, he will opt for your person.
How often word of mouth works also affects your level of employment. And the more orders, the higher prices you can set. As a result of all of the above, your activity is gaining momentum, now the main task is not to stop there.
For such a promotion tool, you do not need to invest money, because everything is free and depends only on the quality of the services you have performed.

When, after many sleepless nights, the diploma is finally ready, I want to pass it and forget it. But the university will not lag behind the student so easily. After all, the full text of the diploma was read only by the supervisor, and a whole commission will gather to evaluate it. Therefore, in many respects, his assessment depends on how a student defends a diploma.

So what is a successful defense?

Competent protection text
positive diploma review
confident answers to commission questions

In the introduction to the course it is necessary to indicate many important points. One of them is methodology. The student is required to indicate what methods he will use in the study of the topic. This is not the easiest task, and often students cannot cope with this task themselves. In this case, you can contact us. Our specialists will write you a paper of any complexity, and you can discuss the price with them personally.

Speech structure

Of course, what exactly to say in the defense depends mainly on the topic of the thesis and on what exactly is written in it, but there are general recommendations that are suitable for everyone.

First of all, we need to greet the members of the evaluation committee. (“Dear members of the attestation commission! Your attention is presented to the final qualifying work on the topic …”)
Introductory part. Here you need to reveal the topic and identify the issues that are raised in the work.
Relevance of the topic. At this stage, it is important to prove the relevance of the chosen topic and the degree of its development in other people’s works. Indicate the subject, object, objectives and purpose of the study.
Theme disclosure structure. Here you just need to list the paragraphs that are in the work and briefly describe them.
Problem statement. To confirm the relevance of the topic, it is necessary to state the problem and indicate the debatable opinions on this matter.
Conclusions. At the end of the speech, the commission should hear the conclusions that the student came to in the course of writing the diploma, in which there are ways and methods for solving the stated problems.

On the one hand, it seems that it is much easier to write a graduation speech than the diploma itself. However, high-quality speech is a skillful squeeze out of the work, as well as its competent presentation. And it often happens that a diploma is written with the highest score, and a student gets a worse grade. Therefore, if there is a lack of self-confidence, you can order a speech on our website. And then the probability of failure due to bad speech will disappear. After all, we give a twenty-day guarantee for the work, and if something does not suit you, you can demand that the author finalize the order for free. We make sure that students are satisfied, so if the final version of the work does not meet the stated requirements, you will get your money back.

Formal requirements

When writing a speech for a thesis, you must also take into account that there are purely formal requirements.

Time. Do not forget that there are many students, but only one commission. Therefore, the time for a defensive speech is regulated and ranges from 5 to 7 minutes. At the same time, you should remember about the time that will be spent on commission questions.
Intonation. Where, no matter how on the defense of a diploma, is it important to win over listeners? Therefore, it is better not to read the speech monotonously, making accents with intonation.
Style. When presenting a speech, it should be remembered that the main goal is understanding on the part of the commission. Therefore, you should not be too smart, but you can’t switch to colloquial speech either. In this matter, you need to observe the golden mean.
Pronouns. As in the diploma itself, it is important to remember during the defense that although the author of the diploma is clearly spelled out, there are a lot of true owners of knowledge reflected in the work (the authors of all the sources the student relied on plus the supervisor), so first-person pronouns are not appropriate here.
Questions. After the end of the speech, questions from the commission will inevitably follow, and you need to be ready for them. Suggested questions should be written down in the course of writing the thesis, work through all the questions that arose during the pre-defense, and you can also look at the questions at the end of chapters from textbooks on this topic.
Pre-protection. In such a matter as defending a diploma, it is better not to be presumptuous and neglect pre-defense. On it, you can practice giving a speech and write down possible questions from the audience. This will allow you to feel more confident in the official defense.

Of course, these are only recommendations, and no one forces you to strictly follow them. However, the rejection of some positions during the defense will create additional questions from the certification committee, which is not always loyal. Therefore, it is best to think through all possible questions and answer them in advance in a defensive speech. Then the teachers will have a minimum of questions, and they will be grateful for the saved time.